Luxury DeCraft London · Hatton Garden

Our Story Crafted with Purpose

A Hatton Garden jewellery house built on decades of diamond and gemstone expertise — dedicated to craftsmanship, integrity and the art of the bespoke.

2020
Year Founded
15+
Years of Industry Expertise
EC1N
Hatton Garden, London
100%
Bespoke Commissions
Luxury DeCraft London Atelier
Est. 2020
Our History

Born in Hatton Garden.
Built on Expertise.

Luxury DeCraft London Ltd was established in 2020 by M Muddassir A Jaleel and Muhammadu Shiham, two specialists who had each built formidable careers in international diamond and gemstone trading.

Recognising that their combined expertise and shared vision could create something truly exceptional, they brought their businesses together under a single name — and chose Hatton Garden, London's most celebrated jewellery quarter, as their home.

"We didn't just want to sell diamonds. We wanted to craft experiences — pieces that carry meaning, that last generations, that tell a story as unique as the person who wears them."

Since founding, Luxury DeCraft London has specialised in bespoke gemstone and diamond jewellery, combining unique in-house design with master craftsmanship. The company has handcrafted numerous custom diamond jewellery pieces — each one a demonstration of the team's unwavering dedication to quality, precision and the personal.

The People Behind the Brand

Meet Our Founders

M Muddassir A Jaleel
Co-Founder & Director

With extensive experience in international diamond trading, Muddassir brings deep knowledge of diamond grading, sourcing and the global luxury market to Luxury DeCraft London. His relationships with the world's leading diamond suppliers ensure every stone that enters the atelier is of the highest calibre.

Muhammadu Shiham
Co-Founder & Director

Shiham's expertise spans gemstone sourcing across international markets — from Ceylon sapphires to Colombian emeralds. His discerning eye for colour, quality and value has been instrumental in building Luxury DeCraft London's reputation for exceptional gemstone jewellery.

What We Stand For

Our Values

Craftsmanship

Every piece is handcrafted to the highest standard — hallmarked, certified and finished with meticulous attention to detail by our master jewellers.

Integrity

We source only conflict-free, ethically traded diamonds and gemstones. Transparency and trust are at the heart of every relationship we build.

Personalisation

No two clients are the same — and neither are our pieces. We take the time to understand your vision and bring it to life in a way that is entirely, uniquely yours.

Excellence

From the stones we select to the settings we craft, we hold ourselves to the very highest standards — because a piece of fine jewellery should last a lifetime and beyond.

Where You'll Find Us

In the Heart of
Hatton Garden

Hatton Garden has been London's jewellery quarter for over 500 years. Home to the greatest concentration of jewellery businesses in the UK, it is where craft, heritage and expertise converge — and it is where Luxury DeCraft London is proud to call home.

Luxury DeCraft London Ltd Hatton Garden
London, EC1N 8PN
United Kingdom
Luxury DeCraft London Hatton Garden

Begin Your Bespoke Journey

Visit us in Hatton Garden or book a complimentary consultation online. Our specialists are ready to bring your vision to life.

Book a Consultation Get in Touch